The 30-Day Challenge to Escape Beginner Frustration
Small wins add up, commit to 30 days and see the change.
90% of everything sucks.
Don't expect your first few pieces of content to explode overnight.
You don’t know what’s good and what sucks until it’s in front of other people.
A lot of beginners in the content creation game expect, and almost demand, overnight success and virality.
If it doesn’t work immediately, they call it quits.
But why does this happen?
More importantly, how do we break out of this mindset and start creating consistently, regardless of how it performs?
The Reality Behind Success
Many beginners look up to their online heroes for inspiration, which is totally fine.
The problem is they expect similar results without considering the years of experience it took to get there.
What they don’t see are all the failed attempts, the times they wanted to quit, and every moment they had to start over.
The truth is, everyone who starts something new creates a lot of bad content at first.
And that’s okay, because that’s how it needs to be. You can’t know what’s good if you don’t know what’s bad.
Once you accept this, you can stop chasing perfection and start focusing on the one thing that actually leads to success.
Consistent output.
The Mindset Shift That Changes Everything
Every new piece of content you post online should be seen as a data point, not an attempt at success.
Some of these data points will send stronger social signals than others, helping you understand what resonates with your audience.
The only goal as a beginner is to keep putting out these data points and look for stronger signals to guide their next moves.
Success isn’t about going viral overnight, it’s about stacking up small wins over time.
And the best way to do that is through volume.
The 30-Day Content Challenge
A powerful way to break through the fear of failure and start gathering data points is by committing to a 30-day content challenge.
This is inspired by the Ship30for30 program.
The challenge is simple:
Post one piece of content every day for 30 days.
If writing is your focus, publish a short essay (about 250 words) daily.
If YouTube is your thing, create and upload one YouTube Short per day.
To make this work, you need dedicated time.
If you don’t plan when you’ll create, it won’t happen.
Set aside at least one hour per day, before work, after dinner.
Whenever fits your schedule.
Stick to this time daily to build consistency.
Don’t overthink this, focus on publishing, not perfection.
By the end of 30 days, you’ll have:
1. A habit of creating daily.
2. A better understanding of what resonates with your audience.
3. A backlog of content to learn from and improve upon.
Now you could either do this all over again, but with a bigger focus on the topics that gave you the stronger signals.
Or you could turn your best performing essays/videos into longer form content.
Remember, overnight success is the result of constant trial and error.